It was today (Sept. 23rd) in 1969 that The Northern Star newspaper from Nothern Illinois University ran a story claiming Paul McCartney was dead, and had been for 3 years. The story claimed that Sir Paul had died in a car crash in 1966. A story like this would never last in this digital age, but in 1969 all it took was a DJ from WKNR in Detroit to run with the story and it was like "War of the Worlds" all over again.
The story had many more legs in the United States than it did in England where people had actually seen the real Paul leave his house, or go to the Abbey Road studios, or even go out to the Theater and such. Here is a Youtube video explaining it all. Enjoy and thankfully Paul is alive and well