A few weeks ago, a pharmacy in the Corydon, Indiana closed its doors after 71 years. Butt Drugs had come to be an institution in the small town.
Originally, named William H. Butt Drugs, several years ago, when William’s granddaughter took over the business, she shortened the name to the pithier Butt Drugs.
That lead to some fun marketing including the creation of what might very well be The Greatest Local TV Commercial ever.
Give it a good look and see if you don’t agree.
